We tell the stories your guests will want to live.
Creative Direction & Content Production.
Trusted by the world’s top brands.










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A refined, on-location shoot focused on telling the story of your space through natural light, intentional casting, and editorial styling.
Includes:
Creative direction + moodboards
1-day or Half-day on-location shoot (4-8 hours)
Model sourcing + styling guidance
Shot planning across key property touchpoints
30–50 edited lifestyle and property images
Usage license for up to 12 months
Optional add-on: Vertical video b-roll (for social or ad use)
Starting at $3500.
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A collection of 5 short-form videos that move—elevating your hotel’s personality, capturing energy, and driving digital engagement.
Includes:
Storyboarding + script direction
Edited vertical reels (optimized for IG/TikTok)
Light text overlays + music selection
5 social-ready captions
Optional add-on: In-house footage direction or remote editing of UGC; long-form content for horizontal applications
Starting at $2500.
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A comprehensive content creation day (or multi-day) designed to build your image library across seasons, campaigns, and platforms.
Includes:
Full-day creative production
2–3 talent options (diverse casting for story depth)
Scene planning across rooms, dining, wellness, leisure
60+ retouched images + delivery of selects by theme
Optional: BTS footage, campaign video, or short-form ad creative
Ideal for new (or newly renovated) properties
Starting at $4500.
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For teams with a camera on the ground, but no clear creative eye. We provide the vision—you capture and send, we edit and elevate.
Includes:
Shot list, moodboard, and pre-shoot direction call
Editing of your hotel’s UGC or local content team footage
Final delivery of 5–10 content assets (photo + video)
Optional: Reels, caption kit, content calendar
Starting at $1200.
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Every property has its own story—and we specialize in finding the tone, mood, and visual language to tell it. If your needs fall outside these formats, we’ll design a custom creative proposal.
Most clients invest between $5,000–$20,000 depending on scope, usage rights, and content volume.
Our Offerings
Every project is designed to be a creative partnership—led by vision, grounded in strategy, and crafted with the same care as your guest experience.
John William Barger is a media personality and brand consultant known for producing high-impact photo and video content and crafting social media strategies that drive growth in the luxury travel space. With a background in both broadcasting and publishing —and two decades of hands-on experience in high-end fashion and lifestyle branding— he combines refined visual storytelling with performance-driven strategy.
To expand on his passions and expertise, John William founded barger3, a production agency specializing in high-quality content that not only looks world-class—but performs. From concept to final cut, he creates cinematic, on-location stories tailored to attract affluent travelers and scale digital audiences for luxury hotels, destinations, and other lifestyle brands.
Whether launching a new property, elevating brand perception, or growing an organic following that converts, John William and his team deliver measurable impact. His expertise spans creative direction, social-first editing, and analytics-informed storytelling—ensuring every post does more than just get likes: it builds brand equity and drives results.
Let’s get started.
1. Share your location, timeline, and project needs.
2. We’ll align on vision and goals.
3. You’ll receive a detailed scope of work and quote.
4. We create and deliver your content library.
hello@barger3.agency